Context Matters
There’s something disturbing about that poster in the McDonald’s window.
It’s not the headline at the top that says “Celebrate Abundance.” Although if that were the point of the poster, it would admittedly be six kinds of troubling.
And it’s not that the rest of the poster is devoted to celebrating the Chinese New Year. That’s just strange, seeing as how McDonald’s doesn’t serve any food that you’d think of as Chinese. (Then again, they’ve apparently got a franchise in the Forbidden City now, so who am I to quibble?)
No, what’s truly disturbing about this display is that someone has taken this poster, which proudly extols 2007 as the “Year of the Pig,” and placed it right next to a large advertisement for… the Sausage McGriddle.
Lovely. Let’s just say that next year can take its time.
1 Ripple from “Context Matters”
Jim says:
March 2, 2007 at 4:04 pm
"You want fries with rat?”